Blast Back To The Past Via The Matchbook Cover

Matchbook Covers in this category include all that feature candy and gum. This means individual servings, candy companies, boxed candy and any and all types of gum. William Wrigley played a huge role in matchcover advertising. Not only did order millions of matchbooks early on in the 20th century, in doing so, he woke the matchbook industry up. They realized how important modernizing their equipment was so that they could take advantage of what was to become the matchbook advertising age.